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STRATEGIC MANAGEMENT AND BUSINESS ANALYSIS

WILLIAMSON D., JENKINS W., COOKE P., wydawnictwo: ELSEVIER, 2004, wydanie I

cena netto: ~~220.00~~ Twoja cena 209,00 zł + 5% vat - dodaj do koszyka

Features & Benefits A unique approach with a 'road map' in the first section providing key questions to be asked Provides a clear and robust framework for carrying out strategic analysis Ideal for students tackling case study analysis... >>>

HANDBOOK OF STATISTICS STATISTICAL METHODS IN FINANCE

MADDALA G., RAO C., wydawnictwo: ELSEVIER, 1996, wydanie I

cena netto: ~~1470.00~~ Twoja cena 1396,50 zł + 5% vat - dodaj do koszyka

A comprehensive reference work for teaching at graduate level and research in empirical finance. The chapters cover a wide range of statistical and probabilistic methods applied to a variety of financial methods and are written by internationally... >>>

INNOVATION AND ENTERPRENEURSHIP

DRUCKER P., wydawnictwo: ELSEVIER, 2004, wydanie I

cena netto: ~~140.00~~ Twoja cena 133,00 zł + 5% vat - dodaj do koszyka

Innovation and Entrepreneurship Practical and illuminating Written by one of the world's leading management gurus Includes a new preface which relates the book to managers in the '90s There are already thousands of... >>>

EFFECTIVE EXECUTIVE

DRUCKER P., wydawnictwo: ELSEVIER, 1996, wydanie I

cena netto: ~~100.00~~ Twoja cena 95,00 zł + 5% vat - dodaj do koszyka

The measure of the executive, Peter Drucker reminds us, is the ability to 'get the right things done'. Usually this involves doing what other people have overlooked, as well as avoiding what is unproductive. He identifies five talents as essential... >>>

CREATIVE ARTS MARKETING

HILL L., wydawnictwo: ELSEVIER, 2004, wydanie I

cena netto: ~~210.00~~ Twoja cena 199,50 zł + 5% vat - dodaj do koszyka

Elizabeth Hill , Co-editor of the magazine 'ArtsProfessional' and Director of Arts Intelligence Ltd, Cottenham, Cambridgeshire, UK. Terry O'Sullivan , Lecturer in Marketing at the Open University Business School, UK. His career includes marketing... >>>

ECONOMIC CAPITAL ALLOCATION WITH BASEL II

CHORAFAS D., wydawnictwo: ELSEVIER, 2004, wydanie I

cena netto: ~~399.00~~ Twoja cena 379,05 zł + 5% vat - dodaj do koszyka

Description This book is a complimentary follow-on book to Operational Risk Control with Basel II. While the previous book focuses on operational risk, Economic Capital Allocation provides an overview of credit risk within the context of the Basel... >>>

MARKETING PLANS HOW TO PREPER THEM HOW TO USE THEM

MCDONALD M., wydawnictwo: ELSEVIER, 2003, wydanie V

cena netto: ~~255.00~~ Twoja cena 242,25 zł + 5% vat - dodaj do koszyka

Now in its 5th edition Marketing Plans is a highly renowned international bestseller. The book has been thoroughly revised throughout, and every chapter has been carefully updated with special attention paid to the latest developments in e... >>>

CIM MANAGING MARKETING PERFORMANCE

MEEK H, PALMER R., wydawnictwo: ELSEVIER, 2005, wydanie I

cena netto: ~~150.00~~ Twoja cena 142,50 zł + 5% vat - dodaj do koszyka

Co-written by the CIM Senior Examiner for the Managing Marketing Performance module to guide you through the 2005-2006 syllabus Each text is crammed with a range of learning objectives, cases, questions, activities, definitions, study tips and... >>>

CIM STRATEGIC MARKETING IN PRACTICE

RANCHHOD A., wydawnictwo: ELSEVIER, 2005, wydanie I

cena netto: ~~150.00~~ Twoja cena 142,50 zł + 5% vat - dodaj do koszyka

Written by the CIM Senior Examiner for the Strategic Marketing in Practice module to guide you through the 2005-2006 syllabus Features actual CIM case studies to enable you to develop technique with regards to analysing case material ... >>>

CIM STRATEGIC MARKETING DECISIONS

DOOLE I., LOWE R., wydawnictwo: ELSEVIER, 2005, wydanie I

cena netto: ~~150.00~~ Twoja cena 142,50 zł + 5% vat - dodaj do koszyka

Co-written by the CIM Senior Examiner for the Strategic Marketing Decisions module to guide you through the 2004-2005 syllabus Each text is crammed with a range of learning objectives, cases, questions, activities, definitions, study tips and... >>>

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