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BALANCED BRAND

FOLEY J., wydawnictwo: JOSSEY AND BASS, 2006, wydanie I

cena netto: ~~130.00~~ Twoja cena 123,50 zł + 5% vat - dodaj do koszyka

Companies usually assume if their sales are good, then their brand and reputation must be strong. But all too often, they don't have a clear understanding of the values that drive brand and reputation and actually sustain long-term profitability... >>>

BRAND ASSET MANAGEMENT

DAVIS S., wydawnictwo: JOSSEY AND BASS, 2000, wydanie I

cena netto: ~~170.00~~ Twoja cena 161,50 zł + 5% vat - dodaj do koszyka

Brand Asset Management Driving Profitable Growth Through Your Brands IS TIDE BETTER THAN SURF? Starbucks better than Caribou Coffee? Maybe not. But a company's brand has the power to differentiate its products and services from those of its... >>>

BREAKTHROUGH INTERNATIONAL NEGOTIATION

WATKINS M., ROSEGRANT S., wydawnictwo: JOSSEY AND BASS, 2001, wydanie I

cena netto: ~~168.00~~ Twoja cena 159,60 zł + 5% vat - dodaj do koszyka

This fascinating and instructive book offers a revealing, blow-by-blow description of secret, headline-making negotiations in the Middleast, Korea, Africa, and Bosnia, as well as an invaluable guide to conducting such a difficult process of... >>>

BUILT TO CHANGE

LAWLER III E., wydawnictwo: JOSSEY AND BASS, 2006, wydanie I

cena netto: ~~140.00~~ Twoja cena 133,00 zł + 5% vat - dodaj do koszyka

In this groundbreaking book, organizational effectiveness experts Edward Lawler and Christopher Worley show how organizations can be "built to change" so they can last and succeed in today's global economy. Instead of striving to create a... >>>

CHIEF CUSTOMER OFFICER

BLISS J., wydawnictwo: JOSSEY AND BASS, 2006, wydanie I

cena netto: ~~135.00~~ Twoja cena 128,25 zł + 5% vat - dodaj do koszyka

Drawing on her first-hand experience at top companies as diverse as Lands’ End and Microsoft, Jeanne Bliss explains why even great corporations can drift to delivering mediocrity to customers, and she offers a proven solution to break the... >>>

FACILITATING THE PROJECT LIFECYCLE

MEANS J., ADAMS T., wydawnictwo: JOSSEY AND BASS, 2005, wydanie I

cena netto: ~~195.00~~ Twoja cena 185,25 zł + 5% vat - dodaj do koszyka

Step by step, Facilitating the Project Lifecycle guides the project manager/facilitator in making smart choices about when and how to pull key talent together to spell success for the project and ultimately the organization. The authors will help... >>>

FIVE DISFUNCTIONS OF A TEAM

LENCIONI P., wydawnictwo: JOSSEY AND BASS, 2002, wydanie I

cena netto: ~~95.00~~ Twoja cena 90,25 zł + 5% vat - dodaj do koszyka

The Five Dysfunctions of a Team: A Leadership Fable Patrick Lencioni In The Five Dysfunctions of a Team Patrick Lencioni once again offers a leadership fable that is as enthralling and instructive as his first two best-selling books, The Five... >>>

IMPROVISATIONAL NEGOTIATION

KRIVIS J., wydawnictwo: JOSSEY AND BASS, 2006, wydanie I

cena netto: ~~148.00~~ Twoja cena 140,60 zł + 5% vat - dodaj do koszyka

Improvisational Negotiation presents an original approach for mediators, negotiators, and other dispute resolution professionals. Drawing on his own experience plus those of his colleagues, Jeffrey Krivis offers the reader dramatic, well-crafted,... >>>

INTERNATIONAL NEGOTIATION ANALYSIS APPROACHES ISSUES

KREMENYUK V., wydawnictwo: JOSSEY AND BASS, 2002, wydanie II

cena netto: ~~245.00~~ Twoja cena 232,75 zł + 5% vat - dodaj do koszyka

p>The first edition of International Negotiation became a best-selling classic in the field of global conflict resolution. This second edition has been substantially revised and updated to meet the challenges of today's complex international... >>>

LEADER OF THE FUTURE 2

HESSELBEIN F.,GOLDSMITH M., wydawnictwo: JOSSEY AND BASS, 2006, wydanie I

cena netto: ~~135.00~~ Twoja cena 128,25 zł + 5% vat - dodaj do koszyka

The Leader of the Future 2 follows in the footsteps of the international bestseller The Leader of the Future, which has been translated into twenty-eight languages, and is one of the most widely distributed edited collections on leadership to date.... >>>

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