Zarządzanie marketingowe Bankowa.pl

ADVERTISING MEDIA A TO Z

SURMANEK J., wydawnictwo: MCGRAW-HILL, 2003, wydanie I

cena netto: ~~165.00~~ Twoja cena 156,75 zł + 5% vat - dodaj do koszyka

THE ADVERTISING PRACTITIONER'S ONE-STOP RESOURCE TO ESSENTIAL MEDIA TERMS, CONCEPTS, STRATEGIES, AND MORE!Advertising Media is today's most comprehensive, easy-to-use reference and resourcce guide for everything having to do with the researching,... >>>

ALL ABOUT SHORT SELLING

TAULLI T., wydawnictwo: MCGRAW-HILL, 2011, wydanie I

cena netto: ~~90.00~~ Twoja cena 85,50 zł + 5% vat - dodaj do koszyka

Win the high-stakes game of short selling! Short selling is growing in popularity—for good reason. A smart shorting strategy can yield impressive profits while decreasing portfolio risk. All About Short Selling reveals what you need to... >>>

AMBUSH MARKETING AND BRAND PROTECTION: LAW AND PRACTICE

JOHNSON P., wydawnictwo: OXFORD UP, 2011, wydanie II

cena netto: ~~1039.50~~ Twoja cena 987,53 zł + 5% vat - dodaj do koszyka

Ambush Marketing and Brand Protection: Law and Practice The only book specifically focussed on the protection of major event sponsorship and laws to control ambush marketing Detailed treatment of the laws relating to ambush marketing... >>>

AMWAY FOREVER THE AMAZING STORY OF A GLOBAL BUSINESS PHENOMENON

JONES K., wydawnictwo: WILEY, 2011, wydanie I

cena netto: ~~140.60~~ Twoja cena 133,57 zł + 5% vat - dodaj do koszyka

A fascinating look at five decades of Amway's innovation Amway started in 1959 as a way for people to earn extra money selling soap and cosmetics. Today, it has recaptured the public's attention largely because of an extensive print and... >>>

ANYWHERE:HOW GLOBAL CONNECTIVITY IS REVOLUZIONING THE WAY WE DO BUS...

NAGLE GREEN E., wydawnictwo: MCGRAW-HILL, 2010, wydanie I

cena netto: ~~95.40~~ Twoja cena 90,63 zł + 5% vat - dodaj do koszyka

net price + 5% vat. A pill bottle helps health care professionals monitor patients taking medication. A vending machine reports its own inventory over a wireless network. A telephone speeds checkout by serving as a debit card in retail... >>>

APPLIED BUSINESS ETHICS A SKILL-BASED APPROACH

BREDESON D., wydawnictwo: CENGAGE LEARNING, 2012, wydanie I

cena netto: ~~325.00~~ Twoja cena 308,75 zł + 5% vat - dodaj do koszyka

More than a general ethics text, APPLIED BUSINESS ETHICS: A SKILLS-BASED APPROACH applies practical ethical situations to real-world business settings and decisions. The text’s thought-provoking scenarios read like a Hollywood screenplay,... >>>

ARMSTRONG'S HANDBOOK OF MANAGEMENT AND LEADERSHIP A GUIDE TO MANGING R

ARMSTRONG M., wydawnictwo: KOGAN PAGE, 2009, wydanie II

cena netto: ~~205.00~~ Twoja cena 194,75 zł + 5% vat - dodaj do koszyka

Armstrong's Handbook of Management and Leadership provides guidance on the processes of management and leadership with emphasis on what managers and aspiring managers need to know and do to make a difference in their organizations. As well as ... >>>

ART OF INNOVATION

T.KELLEY, wydawnictwo: TOM PETERS, 2004, wydanie I

cena netto: ~~82.00~~ Twoja cena 77,90 zł + 5% vat - dodaj do koszyka

There isn't a business in America that doesn't want to be more innovative and creative in their thinking, products, and processes. At many companies, being first with a concept and first to market are critical just to survive. In The Art of... >>>

BASICS ADVERTISING ART DIRECTION

NIK MAHON, wydawnictwo: AVA PUBLISHING, 2010, wydanie I

cena netto: ~~125.90~~ Twoja cena 119,61 zł + 5% vat - dodaj do koszyka

Basics Advertising: Art Direction is a comprehensive look at the role of the art director. It examines the key techniques, approaches and ‘secrets’ involved in the development of creative advertising concepts. The book emphasizes the... >>>

BE YOUR OWN BRAND

MCNALLY D., wydawnictwo: BK, 2002, wydanie I

cena netto: ~~125.00~~ Twoja cena 118,75 zł + 5% vat - dodaj do koszyka

Be Your Own Brand Living Your Personal The Key to Enduring Individual and Business Success Brand building is typically identified with businesses, but personal and professional relationships can also be deepened and strengthened by these... >>>

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